Revenue Analytics Leader

James R
Johnson

Building the teams, systems, and strategy that turn pricing data into revenue growth — from zone pricing architecture to cross-functional leadership.

~/analytics$
45%
of Gross Profit Owned
400+
Sites Evaluated
$500K+
Profit Recovered
7 yrs
at Maverik

// About

Strategy that
scales the function

I built Maverik's in-store pricing function from the ground up — the strategy, the team infrastructure, the cross-functional relationships, and the analytical tooling. I own the broadest category portfolio on the team, representing 35% of in-store revenue and 45% of gross profit.

My focus is building systems and people that outlast individual contributions — frameworks that become the team's standard, documentation that accelerates onboarding, and cross-functional alignment that moves pricing from reactive to proactive.

I started at Maverik as a Real Estate Project Manager with zero analytics background. Every step since has been about leveling up the function, not just the role.

Revenue Strategy

Pricing architecture, zone optimization, promotion frameworks, GP growth strategy

Team & Process

Analyst development, onboarding systems, documentation, scalable workflows

Cross-Functional

Vendor executive partnerships, category alignment, ops collaboration, committee leadership

Analytical Infrastructure

Python pipelines, data integrations, ROI models, tooling that outlasts individual contributors

// Expertise

The full stack

From raw query to boardroom slide — analytics, modeling, spatial science, and the communication that makes it land.

⚙️

Analytics & Modeling

Statistical Modeling 95%
Machine Learning 88%
Forecasting 92%
A/B Testing & Causal Inference 85%
🌍

Geospatial & Data

GIS / Spatial Analysis 90%
SQL 97%
Python 95%
PyTorch 80%
📊

Business Intelligence

Executive Storytelling 94%
Google Looker / Tableau 90%
Financial Modeling 88%
Revenue Strategy 91%

Tools & Technologies

PythonSQLPostgreSQLPostGISQGISArcGISdbtGoogle LookerTableauExcelscikit-learnpandasGeoPandasXGBoostPyTorchJupyterGit

// Contact

Let's talk

Interested in analytics consulting, speaking about applied data science, or just want to connect? Send a message below.